NPR hires Kerr to cover tech

In a note to newsroom staff, Emily Kopp, acting chief business editor, made the following announcement:

I’m thrilled to introduce NPR’s new tech reporter, Dara Kerr, who starts with us on Jan. 9. Along with our intrepid Bobby Allyn, Dara will examine the choices tech companies make and the influence they wield over our lives.

Dara comes to NPR from The Markup, where she covered labor at tech companies. She produced gripping investigations of the risks that Uber and Lyft drivers take—and the lack of protection the tech companies provide them. Dara also reported on big tech lobbying and the spread of anti-vaccine misinformation on Facebook.

Before The Markup, Dara reported for CNET News. Her daily coverage ranged from Airbnb’s regulatory battles to self-driving cars to the proliferation of lab-grown meat. While at CNET, Dara traveled the length of the Texas-Mexico border to report on how surveillance technology

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Fintech firm to buy financial news site The Fly

A financial technology firm has agreed to acquire financial news site The Fly for an undisclosed amount.

The deal is expected to close by the end of March.

The acquirer, TipRanks Ltd., analyzes financial data to provide market research tools for retail investors. The TipRanks Financial Accountability Engine scans and analyzes financial websites, corporate filings submitted to the SEC, and analyst research, to rank financial experts in real time.

The Fly was founded in 1998. The Fly’s strategy is to publish short-form stories consisting of only market-moving content. It uses sources such as analyst research notes, company press releases, SEC filings, newspapers, blogs, social media and trading desk sources.

“TipRanks is a natural home for The Fly,” said Ron Etergino, The Fly’s president, in a statement. “Both companies strive to level the playing field for investors, and TipRanks’ institutional-grade research tools and data will enhance The Fly’s financial news

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Foy to write FT’s Europe Express newsletter

Henry Foy

Henry Foy is the new voice of “Europe Express,” the FT’s weekday newsletter  on European affairs.

Foy will continue to serve as the FT’s European diplomatic correspondent, based in Brussels. He reports on the EU’s foreign policy, relations between Brussels and other world powers, and the diplomatic intrigues between member states. Previously he was Moscow bureau chief, where he interviewed Vladimir Putin and charted his regime’s descent into repression. Foy has also been posted in Warsaw and London since joining the FT in 2013 from Reuters.

Also contributing to “Europe Express” is a cast of correspondents from the FT’s Europe network.

FT editor Roula Khalaf said: “Henry is a smart, authoritative voice for the FT on European affairs and the war in Ukraine. I’m delighted that he will be leading Europe Express this year.”

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Politico hires Crain’s New York’s Kaufman to cover health care

Politico deputy managing editor Ryan Hutchins sent the following to the staff on Monday:

Good morning,

We are thrilled to announce Maya Kaufman as our next New York health care reporter. No beat has been more important in recent years than health care, and Maya has distinguished herself in New York for her coverage of the Covid-19 pandemic and its effects on the public and the health care industry.

Maya has covered health care for Crain’s New York Business since 2021 and co-wrote the daily newsletter Health Pulse. She published exposés on the big business of blood banks, New York’s decades-long pattern of hospital consolidation and a secret takeover attempt at Maimonides Medical Center in Brooklyn. Her investigation this fall into the continued failures to help homeless New Yorkers with serious mental illness, leading to two deaths, prompted Mayor Eric Adams’ administration to issue several legislative proposals aimed at increasing

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The Atlantic makes two new hires

Xochitl Gonzalez
Xochitl Gonzalez

Xochitl Gonzalez is joining The Atlantic’s editorial team as a staff writer, having contributed to the magazine this past year through her subscriber newsletter, Brooklyn, Everywhere. In her newsletter, which she’ll continue as a staff writer, Xochitl reflects on the many meanings of gentrification and what we stand to lose in our relentless pursuit of the American dream. Xochitl’s newsletter has offered a unique perspective on Latino politics, representation, community issues, pop-culture moments, and everyday happenings.

Xochitl is a novelist, screenwriter, and television executive producer. This year, she published a novel, “Olga Dies Dreaming,” which was named to The New York Times’ list of 100 Notable Books of 2022 and is being adapted for television. She came to her writing career in her 40s; before that she worked as an event planner, a fundraiser, and a tarot-card reader, among other pursuits.

 

Eleanor Barkhorn
Eleanor Barkhorn
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Yahoo Finance editor in chief Serwer departing after 8 years

Andy Serwer

Andy Serwer, the editor in chief of Yahoo Finance, is leaving after eight years.

Serwer writes, “I also wanted to mention a few things that made me grateful during my time at Yahoo Finance — streaming Warren Buffett’s annual meeting, building out our live shows, and seeing the recognition and awards our reporters and producers garnered. It’s also been a kick doing these columns and my Influencers interview series, both of which I was only able to do with a great deal of help. Mostly though, I will remember all the super-talented people whom I worked with at Yahoo Finance. What an incredible group!

“Now under the leadership of Jim Lanzone, Tapan Bhat, and John Marcom I see even greater things ahead for Yahoo Finance—and for you, our audience.

“As for me going forward, it’s simple. I will continue to follow the markets, the economy,

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PESTLE Analysis Examples | OnStrategy


PESTLE Analysis Examples

Before We See PESTLE Analysis Examples, Let’s Recap on the Basics.

A PESTLE analysis looks at the macro trends in the surrounding environment of a certain business or organization. It examines the political, economic, social, technological, legal, and environmental elements of the operating market that may have either positive or negative effects on your company or organization.

A PESTLE analysis is often used as an extension of a SWOT analysis. Remember that the external matrix of the SWOT evaluates and creates awareness about the opportunities an organization should take advantage of, as well as the threats it should avoid. This external analysis is part of evaluating your organization’s strategic position within its market, industry, and larger operating environment.

Here, we will take a deep dive to examine what you should feature in your own PESTLE analysis. We’ll examine some PESTLE analysis examples from some of

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Adweek CCO: We must be fearless in our coverage

Ann Marinovich

Ann Marinovich, the chief content officer of Adweek, writes about the publication’s strategy for 2023.

Marinovich writes, “Especially in these times of economic upheaval, Adweek must continue to be a critical resource for marketers. We must go beyond just reporting on the news of the day. We must provide marketers with practical insights, advice and connections across the community to help them grow their business and careers. We must help marketers stay ahead of the velocity of change.

“Importantly, we must continue to focus on people. I often have to remind myself that it’s not the company that makes the decision—it’s a person working at a company who makes the decision. Which is why we need to humanize marketing again by focusing on the stories of real people doing real marketing. One thing my career in publishing has taught me is that people want to read about

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Star Tribune names Ramstad its business columnist

Evan Ramstad

Evan Ramstad, an editor at the Star Tribune business news section, will become the newest columnist in the section, starting Jan. 1.

A story on its website states, “An Iowa native, Ramstad, 57, has also worked as a reporter and editor in Dallas, New York, Washington, Hong Kong and Seoul. He spent most of his career covering technology companies in the Midwest and Asia.

“For the last nine years, he’s been a deputy editor at the Star Tribune, chiefly responsible for reporters covering real estate, retail and the economy.

“He has occasionally written feature stories, including one about Korean soups for the Taste section, and led a redesigned Monday section with features that help readers manage their businesses and personal finances.

“In columns to be published on Sundays and Wednesdays, Ramstad will write about Minnesota’s business owners, executives and innovators with a regular focus on the

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Reuters parent reaches deal with union US journalists

Thomson Reuters Corp. reached a tentative contract agreement with its unionized U.S. journalists, including pay raises and terms that let most employees work from home three days a week next year, reports Josh Eidelson of Bloomberg News.

Eidelson reports, “The accord, coming a month after members voted to authorize a potential strike, includes a 10% wage increase spread over three years and a $5,000 signing bonus, according to the Communications Workers of America’s NewsGuild, which represents around 300 Reuters reporters, photographers and video journalists in the US.

“The proposed agreement would also restrict management from using nondisclosure agreements in harassment and discrimination cases, and let employees mostly work from home in 2023. After that, the company would have discretion to require more time in the office. Union members are slated to vote Wednesday on the agreement.

“A Reuters spokesperson didn’t immediately comment. The 171- year-old newswire previously said it was

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