What Is SMS Marketing and Why Should a Business Get into It?

Building your company and crafting your brand is not an overnight process. Garnering the followers in your community is tough when you are relying on regular traffic made to your business. With all the different ways to market your business, SMS marketing is one that has stood out for the past few years because of its growth and the huge amounts of companies jumping right in to it.

What Is SMS Marketing?

SMS marketing, also known as text message marketing, is the latest in technology to allow for companies to keep in contact with their users. Whether you have an online store or a physical store, you can utilize this marketing platform to generate repeat customers. The goal of using this form of advertising is to get people coming back to your brand and jumping on your latest offers.

This strategy involves having current customers submit their phone number and …

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Effective Ways and Considerations in Selling a Business

Now may be the best time to sell a business after years of building a small business leading you to think about cashing out or retiring. Most Canadian entities tend to sell on average nearly 2-3 times their respective cash flow per annum and about 90 percent of their asking price. Many higher-quality business enterprises in Canada are hitting the market because sellers tend to notice the success of the other businesses in the arena.

Entrepreneurs need to prepare their businesses in selling several years before closing a deal. This will help them slowly wean from the daily responsibilities. However, there are truths surfacing again and again since deals are made between sellers and buyers.

Here are some of the considerations posted by some websites on selling a business that every entrepreneur should take into account.

  • Clear objectives in selling a business – A lot of sellers tend to commit
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